Target Ovarian Cancer needed powerful, personal case studies to highlight the real experiences of women affected by the disease. I worked with them to establish a clear and empathetic tone of voice, conducting interviews and crafting compelling stories for their website.
To streamline future case studies, I also created a standardised questionnaire, helping the charity gather key details efficiently while keeping the stories authentic. In addition to case studies, I wrote copy for their annual report and printed newsletter, ensuring consistent messaging across their communications.
Target Ovarian Cancer Annual Report
